Identibot: combining AI and AR to create the future of shopping


Blog article

This post was written for Deloitte Digital Mexico, as part of an internal hackathon held in January, 2018 —————– In January, we organized a hackathon in Deloitte Digital to explore the vast possibilities of artificial intelligence and augmented reality to tackle a business challenge. The challenge In today‚Äôs world, there are many new products and […]

January 17, 2018

Productized Services & Servitized Products


Blog article, Brand & Product innovation

We live in interesting times. We’re on the crossroads of having experienced a product economy that is now transitioning to a service or experience economy. Technology and internet specifically, enable us to be constantly connected, whenever, wherever. This works as a great catalyst for generating better digital services, whether it’s found in online banking, booking […]

August 18, 2017

Desirable, Feasible and Viable: three important lenses


Blog article

The ‘balanced breakthrough model‘ (above), is an innovation model that I often show to clients and colleagues, because it provides a lot of clarity on how to ‘view’ a given project/design challenge. If you consider your project through these three lenses, you get an immediate sense of what’s important: Desirable: how can we create an […]

August 18, 2017