Power of visual: Rabobanks architecture as scale-model


Blog article

One of the main pillars in design thinking and service design is the notion of ‘making things visual‘. This includes visualizing ideas and concepts to get a deeper, more valuable discussion by means of drawings, icons and diagrams. Additionally, it includes prototyping and creating low-fidelity representations for concepts,¬†helping in testing and validating hypotheses. Rabobank’s real-life […]

May 8, 2018