Frankvandeven.com has become Frankly Studio!


Blog article

Since July 1st 2018, Frankvandeven.com has merged with Frankly Studio’s blog. Studio Frankly Creating stuff people love to talk about. Studio Frankly works with the crazy ones, the cowboys, the crusaders. The people that want to radically innovate, at the edge of the organization. Those who aren’t afraid of change and welcome uncertainty as a […]

July 8, 2018

There is no such thing as Free Pizza.


Blog article

Luring people to your store with misleading texts. That’s how 99% of marketing is done, unfortunately. Promising high speed, unlimited internet access, an unbreakable telephone, a eco-friendly diesel car, a sustainable risk-free mortgage, ‘real’ sustainable coffee beans, an authentic Gucci bag, the best hospital care in the country, an all-covering insurance policy, zero sugar cola, […]

June 19, 2018

Finding the purple cow: the wildcard to success


Blog article

Seth Godin is one of my all time heros. The way he explains marketing, the success of value propositions, how to engage with customers and other topics, really keep me on the edge of my seat (metaphorically and literally). He has written a book called: The Purple Cow, which basically speaks about the importance of […]

June 3, 2018

Product vs digital design: the Extreme vs the Majority


Blog article

I was watching Objectified yesterday, one of the best product/industrial design documentaries I know of. Great insights in the relationship between people and objects and why industrial design takes up such a pivotal role in our recent (and ancient) history. Jonathan Ive is featured in it, just as Dieter Rams is, the world famous Braun […]

May 15, 2018